Farm Fly
Drone spraying and crop monitoring booked from a phone, in the farmer’s own language, in a few taps.
View the live product
- Client
- Farm Fly
- Industry
- AgriTech
- Year
- 2026
- Platforms
- Android
- Our role
- Product design, mobile engineering, store release
01 — Context
Where this started.
Agricultural drone services in India are typically arranged by phone call and word of mouth. That works until demand grows, at which point the operator loses track of bookings and the farmer has no way to confirm anything.
02 — Challenge
The hard part.
The audience is the constraint. This app is used standing in a field, on a mid-range phone, by someone whose first language is not English and who has no reason to tolerate a confusing interface. Any complexity in the booking flow is a lost booking.
03 — Strategy
What we decided.
We reduced the product to one job — book a service for a specific field and know where the booking stands. Crop type, service type and land area are the only inputs, and local language support was treated as a launch requirement rather than a later addition.
Product screens
04 — Experience
How it works for the person using it.
The booking flow is short and linear, with crop selection presented as recognisable choices rather than a text field. Booking and service status are visible from the home screen so a farmer never has to phone to ask whether the drone is coming.
05 — Engineering
How it is built.
A Flutter application covering the mid-range Android devices that dominate rural India, with localisation built into the interface layer from the start so additional languages are configuration rather than rework.
- Flutter
- Firebase
- Google Play
06 — Feature stories
The decisions that mattered.
-
Crop-aware booking
Paddy, maize, cotton and other crops are selected directly, so the service request carries the context the operator needs without the farmer filling in a form.
-
Local-language interface
Shipped as a launch requirement, not a roadmap item. The app is unusable to most of its audience without it.
-
Visible booking status
Bookings and service state are surfaced on the home screen, removing the phone call that would otherwise be needed to confirm anything.
07 — Results
What we can prove.
- 4.9★
- Play Store rating
- 3+
- Crop types supported at launch
- Live
- Shipped on Google Play
Source: Google Play listing
Source: Play listing — paddy, maize, cotton
Source: Google Play listing
Only verifiable figures appear here. We do not publish uplift percentages or revenue claims we cannot evidence, and we do not restate a client's internal numbers as our own.
08 — Ownership
What was handed over.
At launch, everything below transferred to Farm Fly. Nothing in this product depends on DevXAI to keep running.
- Full Git repository with commit history
- Infrastructure and store accounts in the client’s own name
- Architecture and deployment documentation
- Walkthrough session with the client’s team
- 30-day post-launch defect warranty
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